Home Local Part II: Woodfin administration’s six month update on strategic plan

Part II: Woodfin administration’s six month update on strategic plan


By Erica Wright
The Birmingham Times

Second of three parts

In October 2018, Birmingham Mayor Randall Woodfin released his strategic plan which focuses on six goals to better Birmingham. When he released the plan, he promised a six-month update. On Thursday, March 21, the mayor presented the update titled “The Big Picture” at the Alabama School of Fine Arts Mae Jemison Theater.

The six goals are: one, safe, secure and sustainable communities; two, healthy, thriving and diverse neighborhood; three, high-performing 21st Century education and workforce development systems; four, innovative and inclusive economy supported, shared and served by all; five, highly effective, people first, smart government; and the six, global, legacy leadership partner of equity and social justice.

“I want people attending this event to have a clear understanding of where we are with progress of our plans for Birmingham,’’ said Woodfin, during the 90-minutes program. “We have remained committed to our core values and we will continue our work as we push to put people first.’’

Six speakers provided updates on each goal:

  • Patrick Smith, Birmingham Police Department Chief of Police; (Goal 1, safe, secure and sustainable communities)
  • Edwin Revell, director of Planning, Engineering and Permits (Goal 2, healthy, thriving and diverse neighborhoods)
  • Rachel Harmon, deputy director for Talent Development in the department of Innovation and Economic Opportunity (Goal 3, high-performing 21st century education and workforce development systems)
  • Tene Dolphin, deputy director for Business Diversity and Opportunity in the department of Innovation and Economic Opportunity (Goal 4, innovative and inclusive economy supported, shared and served by all)
  • Cedric Sparks, the mayor’s Chief of Staff (Goal 5, highly effective, people first, smart government)
  • Denise Gilmore, senior director of the Office of Social Justice and Racial Equality (Goal 6, Global, legacy leadership partner for equity and social justice).

Goals 1 and 2 appeared in The Birmingham Times in the March 28, 2019 editions and online at www.birminghamtimes.com.

Goal 3: Education and Workforce Development Systems

“Putting people first starts by investing in them, their skills and their abilities so that they can have a fair shot in a fast, changing economy,” said Harmon. “We know that across every neighborhood in our city, talent is distributed equally but opportunity is not; and so every day we focus on changing that reality by designing ways to connect Birmingham residents to high quality jobs. I do this by building partnerships nationally and regionally and taking action to ensure that our city’s workforce system is equitable and effective.”

The city has already completed the Birmingham Can Code initiative, a partnership with tech giant Apple, Birmingham City Schools (BCS) and Lawson State Community College where 100 city school students were trained in switch-coding language.

That partnership has led to the creation of coding camps in every BCS middle school and high school, which aims to reach 400 students this year.

Harmon said that no longer will incentives just go to land and equipment but will now directly benefit residents through the TIP, TAP, TOP program, where companies can invest directly in people at various levels in their company and train them.

TIP, TAP, TOP – which stands for the Talent Investment Program (TIP), Talent Acceleration Program (TAP) and Talent Optimization Program (TOP) — is part of the Putting People First Fund and these programs will support all businesses in Birmingham. For example, through this program, Shipt has been able to create 881 jobs and the city plans to expand this program to other companies and throughout.

Harmon also mentioned BOLD — Building Opportunities for Lasting Developmenta million dollar grant program that we unveiled this year to partner with organizations across the community. “We are currently supporting three innovative workforce development solutions one of which is the East Lake Family Hub through the Women’s Fund of Greater Birmingham where families that are experiencing poverty can access workforce training, housing assistance, childcare assistance and all of the other . . . services that we know families need,” she said.

Woodfin said the city is also working on apprenticeship programs for high school students in BCS.

“Over the next 18 months, we’ll be doubling down in our efforts to engage in the Birmingham Promise Initiative and that is simply saying we will offer different pathways for young people when they walk across the stage whether its straight into a traditional two-year or four-year college path, tuition free or they can go straight to an apprenticeship program prompt from a relationship with our employer partnerships,” said Woodfin.

The Promise Initiative paves the way for BCS students to participate in high-quality apprenticeships in industries like information technology and healthcare and life sciences.

 Goal 4: Innovative and Inclusive Economy

“We are laser-focused on becoming the premier destination for women and minority entrepreneurs to launch their businesses,” said Dolphin. “We are working to catalyze and grow small business and startups in the city through thoughtful policy, programming, and partnerships and we are also working to ensure that citizens seeking to do business with the city of Birmingham can by providing small businesses with assistance at City Hall.”

Dolphin said they have partnered with organizations such as Urban Impact and Create Birmingham through the BOLD initiative.

They also partner with the Dannon Project to create a tracking for reentering residents.
The Dannon Project is building a community where ex-offenders and at-risk youth have the tools and support needed to become law-abiding productive citizens.

Last month, the inaugural small business council was announced, which is a 22 person council comprised of local small business owners, startup founders and ecosystem builders who will recommend actions, policies and programs to facilitate the city’s support of small businesses.

During the first two year term, the small business council will focus improving city services, supporting access to capital programs, coordinating and supporting small business ecosystem and women, minority, disadvantaged, enterprise growth and sustainability. “We’re designing policy for women and minority businesses with the voices at the table,” said Dolphin.

Part  III in the Birmingham Times and online during the week of April 7 will focus on Goal 5, highly effective, people first, smart government and Goal 6 Global, legacy leadership partner for equity and social justice.